Digital Marketing: The How To’s and the Please Do NOT’s – Our Morning ‘Wake-Up’ Session
December 3 @ 8:00 am - 9:30 amFree
On Tuesday, December 3 – hosted at:
PA Media Group
2020 Technology Drive
Geared towards the needs of small to medium manufacturers, this session will explore the need to have a digital presence, how to craft your message for maximum impact, and what goalposts to keep in sight when marketing your business presence online.
Topics covered will include:
- Digital Marketing Overview – including social media, website presence, and digital display advertising
- Business to Business (B2B) Marketing Strategies
- Recruitment Strategies for Manufacturers
- Identifying Business Goals and Metrics to Measure Success
- Examples of Successful Strategies
Kelly Gambini is the Director of Sales at The PA Media Group. With a marketing degree and 25 years of sales and management experience, she has worked with an extensive list of SMB, corporate and B2B clients to develop and implement strategic marketing plans that meet business’s key performance indicators.
Over the course of 25 years with PA Media Group, Kelly has held numerous roles specializing in National, Recruitment, Real Estate, Healthcare and Education marketing, has lead and managed the in-house agency, Client Solutions, and has directed the company’s marketing efforts inclusive of corporate initiatives and vision, brand management, revenue generating events and sponsorship creation and implementation.
She has built a diverse skill set from her experience in market knowledge, vertical business acumen and digital platform integration that offers our clients a holistic approach to marketing a business.